관광 커뮤니티 비즈니스 정책의 협력적 거버넌스 형성 영향요인 -관광두레사업을 대상으로-

초록

This study examined the influencing factors of collaborative governance on the Tourdoore project and analyzed the moderating effects of designation time for the project. The literature review covered tourism community business policy, collaborative governance and governance-related research. Based on this, a research model was constructed and survey data were collected by community business operators in the areas of Yangpyeong, Gapyeong and Suwon that are located throughout Gyeonggi Province. The analysis results demonstrate that every factor has an influence on the formation of collaborative governance. Also, there are moderating effects between the relation of institutional environment and collaborative governance formation according to designation time. The implications of the analysis results suggested a practical education to enable capacity development among community business operators. Furthermore, the enactment of an ordinance of local government for the development of an institutional environment was suggested.

키워드