제주도 공공와이파이의 입지 특성과 이용 요인에 관한 연구

초록

This study investigates the effectiveness of Jeju’s public Wi-Fi policy for which the key factors of public Wi-Fi use and location characteristics are analyzed. Spatial regression analysis was conducted within a 100 m radius of public Wi-Fi access points. In the analysis, the dependent variable was public Wi-Fi usage time while independent variables included demographic factors, location factors, and other factors. The findings reveal that demographic factors such as the number of residents, the number of workers, and the number of visitors had a close correlation with the use of public Wi-Fi. In addition, the number of bus stops and land prices of each parcel, land use mix, and AP installation period had a positive correlation with the use of public Wi-Fi. On the contrary, the number of buildings by use, the total floor area of buildings, and the number of tourist attractions had negative correlations with public Wi-Fi usage time. These findings provide policy implications that more active publicity on Jeju’s public Wi-Fi is needed and the convenience for access needs to be improved.

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