세계문화유산으로 등재된 국내 고인돌의 관광 상품화 가능성 분석

초록

This study analyzed the potential of tourism commercialization of dolmen relics, the world cultural heritage of Korea. To achieve the purpose of the study, framework for the analysis of tourism commercialization was proposed through preliminary study, and observation survey was conducted on the dolmen relics of Gochang, Hwasun and Ganghwa which have not been recognized much and the level of satisfaction was low among the world cultural heritages of Korea. As a result of the survey, Gochang was ranked the highest as for attraction and regarding infrastruct wa and reception attitude, the evaluation was rated in the sequential order of Ganghwa, Gochang and Hwasun. Aspects of regional connectivity, Ganghwa dolmen was highly evaluated on the association with nearby tourist sites, facilities and popularity, etc. In the standphest of sustainability, Gochang dolmen was ranked the highest. In the potential of dolmen relic tourism commercialization, Gochang dolmen was ranked the highest, followed by Ganghwa dolmen which was low in accessibility even though it had high potential of commercialization by being located in capital region, and then Hwasun dolmen which had low accessibility and tourism infrastructure.

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