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Social media identity: Perceived benefits of social media engagement on users’ shopping behavior
- 제목
- Social media identity: Perceived benefits of social media engagement on users’ shopping behavior
- 저자
- 현효원
- 발행일
- 2022-07-24
- 학회명
- 29th Recent Advances in Retailing and Consumer Science Conference
- 개최지
- Baveno, Italy