뉴미디어융합 전통문화콘텐츠 교육프로그램이 전통문화 인식변화에 주는 효과

초록

The characteristic of this industry that is not to be sensitive to fashion results in making people view it unfavorably. As a matter of fact, tradition is not unchangeable but variable according to environmental or cultural changes. Moreover, tradition can survive when it is considered to be necessary by people. This was why research efforts were channeled into the convergence of cultural heritage to change the negative way of looking at it to improve its popularity and commercial viability. The purpose of this study was to design a new media-convergence traditional culture program in line with the current flow of expanding the traditional culture industry through convergence and with the new media-assisted cultural industry. And it s also meant to make an experiment to determine the effect of the program on the changes of the awareness of adults in our country about traditional culture. The followings are the research questions of the study and the results of the experiment. First, the convergence of the new medium and traditional cultural contents was effective at positively changing the way the adults in our country looked at traditional culture(t=3.378, p<.002). Second, the convergence of the new medium and traditional cultural contents stimulated the Korean adults to stay highly interested in traditional culture(t=-.733, p<.471). Third, the convergence of the new medium and traditional cultural contents was effective at positively changing the awareness of the adults about the value of traditional culture(t=-.963, p<.345). Thus, the three research questions were addressed, and then it s concluded that the new media-convergence traditional culture program designed in this study had effects on the positive change of the awareness of the adults in our country about traditional culture. Specifically, they felt less rejective about expressing traditional culture using the new technique and the new materials, and this served as an opportunity for them to consider it necessary to combine traditional culture and new technology to step up its development.

키워드