ScholarWorks@한양대학교

상세 보기

Exploring Guilt and Shame Appeals in Health Marketing: The Impact of Self Construal

제목
Exploring Guilt and Shame Appeals in Health Marketing: The Impact of Self Construal
저자
이승애
발행일
2020-02-24
학회명
2019 AMA Winter Academic Conference

ScholarWorks@한양대학교

(04763) 서울특별시 성동구 왕십리로 222 Tel. +82-2-2220-1370 +82-2-2220-1366

COPYRIGHT © 한양대학교 All Rights Reserved.

Certain data included herein are derived from the © Web of Science of Clarivate Analytics. All rights reserved.

You may not copy or re-distribute this material in whole or in part without the prior written consent of Clarivate Analytics.