니트 소재의 선호도 세분화에 따른 주관적 태와 감성 비교

Subjective Hand and Sensibility of Knit Fabrics According to Preference Segmentation
  • 노의경
  • 김성훈

초록

This research compares the difference of each preference segments' subjective hands and sensibilities in order to analyze the correlations among preference, subjective hands, and sensibilities. Preference segments were classified into wool, acrylic, and long stitch length-preferred clusters in previous research. To evaluate the subjective hands and sensibilities of knit fabrics, the 20's and 30's women rated twelve knit fabrics by touching, using a questionnaire with a seven-point semantic differential scale. These twelve knit fabrics were differentiated by controlling the mixture ratio and stitch length using a computer-controlled automatic flat knit machine. The difference of each preference segments' subjective hands and sensibilities was determined using the conjoint analysis. The clusters perceived the subjective hands and sensibilities differently according to preferred constituent characteristics. There was no correlation between surface unevenness and preference in wool-preferred cluster, while there were negative correlations in other clusters. The acrylic-preferred cluster had a preference in coolness compared to other clusters; in addition, the long stitch-preferred cluster preferred flexibility/bulkiness and extensibility than the others. All clusters preferred modern and natural sensibilities that were caused by different constituent characteristics of knit fabrics.

키워드

Knit fabricSubjective handSensibilityPreference segmentationConjoint analysis니트 소재주관적 태감성선호도 세분화컨조인트 분석
제목
니트 소재의 선호도 세분화에 따른 주관적 태와 감성 비교
제목 (타언어)
Subjective Hand and Sensibility of Knit Fabrics According to Preference Segmentation
저자
노의경김성훈
DOI
10.5850/JKSCT.2010.34.10.1611
발행일
2010-10
저널명
한국의류학회지
34
10
페이지
1611 ~ 1620