관광위험지각과 안보불감증이 관광의사결정에 미치는 영향 - DMZ 평화의 길을 중심으로 -

초록

The border area, which used to be a security tourism destination, has been changed to a peace tourism destination. For this reason, a comprehensive plan for developing the border area has been established. According to the plan for the DMZ Peace Road project, one of the core projects, tourists approach the North Korean military GP within 1 kilometer. The DMZ is a historical and ecological tourism resource that preserves the natural environment of nature. However, since it is a military area with various risk factors, there are catastrophic risks such as military provocations and airstrikes due to political problems. Therefore, this study tried to identify the impact of risk perception on DMZ visits on the decision-making process for potential DMZ tourists. It was confirmed that the security insensitivity, which can be explained by the optimistic prejudice of Koreans due to the armistice, also played a role in visiting military areas. As a result, the risk perception of DMZ tourism has negatively affected the attitude and behavior of DMZ tourism. In addition, security insensitivity to visits to DMZ was found to have a negative impact on risk, but security insensitivity did not directly affect attitudes and behavior. Thus, although security insensitivity does not directly affect the decision-making process, it is shown that it affects attitudes and behaviors through the medium of perception of risk and thus suggests implications.

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