박정근 프로필 사진

박정근

Park, Jung Kun

경영대학

경영학부

Web Of Science Scopus ORCID

자료 필터

자료유형

발행연도

2010 ~ 2026
2010 2026

키워드

언어

전체 151건 중 101번부터 110번까지의 결과를 표시합니다.

2019
Article

The influence of social capital through social media: a study of the creation of value in shopping behaviour

  • 2019-03
  • International Review of Retail, Distribution and Consumer Research
  • ROUTLEDGE JOURNALS, TAYLOR & FRANCIS LTD
Article

Examining the role of anxiety and social influence in multi-benefits of mobile payment service

  • 2019-03
  • Journal of Retailing and Consumer Services
  • ELSEVIER SCI LTD
Article

Luxury Brand Equity in Online Channel: The Moderating Effect of Brand Trust

  • 2019-01-01
  • 아시아마케팅저널
  • 한국마케팅학회
Article

M-payment service: Interplay of perceived risk, benefit, and trust in service adoption

  • Park, Jungkun ; 
  • Amendah, Eklou ; 
  • Lee, Younghee ; 
  • Hyun, Hyowon
  • 2019-01
  • Human Factors and Ergonomics In Manufacturing
  • WILEY
2018
Article

중국 소비자의 웨어러블 디바이스 채택요인 관한 연구: FEA모델을 중심으로

  • 현효원 ; 
  • 박정근 ; 
  • 임천보 ; 
  • 임명섭
  • 2018-11
  • 국제경영연구
  • 한국국제경영학회
Article

The role of ambiances and aesthetics on millennials' museum visiting behavior

  • 2018-09
  • ARTS AND THE MARKET
  • EMERALD GROUP PUBLISHING LTD
Article

MULTIDIMENDIONS OF CONSUMER VALUE COMMUNICATION TOWARD ONLINE LUXURY PURCHAING: THE ROLE OF SOCIAL MEDIA WORD-OF-MOUTH

  • 2018-07
  • 2018 Global Marketing Conference Proceedings
  • Global Alliance of Marketing and Management Associations